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Cordless UV nail lamp

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Original price was: KSh9,000.00.Current price is: KSh8,000.00.

LED sun H4 double hand

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Original price was: KSh4,000.00.Current price is: KSh3,500.00.

DSP curling tong PG 18

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Original price was: KSh4,000.00.Current price is: KSh3,000.00.

Dryer glass

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Original price was: KSh4,000.00.Current price is: KSh3,500.00.

Ceriotti wow 3200

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Original price was: KSh6,000.00.Current price is: KSh5,000.00.

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Massage gun

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Original price was: KSh4,000.00.Current price is: KSh3,500.00.

Towel Warmer

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Original price was: KSh14,000.00.Current price is: KSh12,500.00.

DSP flat iron model PG35

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Original price was: KSh4,000.00.Current price is: KSh3,500.00.

UV Sterilizer

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Original price was: KSh8,000.00.Current price is: KSh7,000.00.

LED Nail UV Machines

Fast curing, energy-efficient, and built for salon-quality perfection.

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MEC ceriotti dryer

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Original price was: KSh31,000.00.Current price is: KSh30,000.00.

Equator 3000 original hair dryer

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Original price was: KSh30,000.00.Current price is: KSh29,000.00.

Barber gown

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Original price was: KSh500.00.Current price is: KSh400.00.

Stone heater massager

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Original price was: KSh19,000.00.Current price is: KSh18,000.00.

DSP hair styler

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Original price was: KSh3,500.00.Current price is: KSh3,000.00.
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.

A client that's unhappy for a reason is a problem, a client that's unhappy though he or her can't quite put a finger on it is worse. Chances are there wasn't collaboration, communication, and checkpoints, there wasn't a process agreed upon or specified with the granularity required. It's content strategy gone awry right from the start. If that's what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.